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October 31, 2026
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Five Wall Street firms lower Google price targets following crash

Alphabet’s Google stock (NASDAQ: GOOG) crashed on Thursday, falling 40 points and shedding nearly 13% on heavy selling.…

Five Wall Street firms lower Google price targets following crash

Alphabet’s Google shares (NASDAQ: GOOG) suffered a steep crash on Thursday, tumbling 40 points and wiping out nearly 13% of their value amid heavy selling pressure. GOOG dropped to $282, trading near its March 2026 lows of $273—a level first reached when the conflict between the US and Israel began earlier this year. Following this dramatic market plunge, five major Wall Street firms have revised their price targets for Google downward.

Prominent financial institutions on Wall Street are adopting a more cautious and bearish outlook on the stock. Concerns regarding a potential artificial intelligence bubble have intensified following the company’s $9 billion cash burn, with numerous analysts describing the downturn as “Alphabet’s worst day ever.” Compounding the pressure, Bank of America reaffirmed its valuation of Google search at a multiple lower than that of fossil fuel companies. Thursday’s sell-off erased roughly $500 billion in market capitalization, directing intense market scrutiny toward GOOG.

Also Read: Microsoft Layoffs: 60,000 Employees Offered Voluntary Buyouts

Google Stock: Wall Street Firms Lower Price Target

The five Wall Street institutions that reduced their price targets for Google stock are JP Morgan, DA Davidson, Truist Financial, Wedbush, and Susquehanna. The specific reductions implemented by each firm are detailed below.

JP Morgan: Reduced its Google stock price target by $50. Analyst Doug Anmuth adjusted his previous target of $425 down to $375 following the market crash.

DA Davidson: Five-star-rated analyst Gil Luria likewise lowered Google’s stock price target by $50, bringing his previous target of $350 down to $300.

Wedbush: Analyst Ygal Arounian reduced the GOOG target by $58, cutting his former $445 target down to $387.

Truist Financial: Strategist Youssef Squali implemented the smallest reduction, lowering the GOOG target by $10 from a previous $420 down to $410.

Susquehanna: Analyst Shyam Patil implemented the largest reduction for GOOG, cutting the target by $60 from a previous $460 down to $400.

Frequently Asked Questions

How much did Google stock drop during Thursday’s crash?

Google stock crashed by 40 points, shedding nearly 13% of its value on heavy selling and falling to $282.

How much market value did Google lose in the sell-off?

The Thursday crash wiped out nearly $500 billion in market value for Alphabet.

Which five Wall Street firms cut their price targets for Google?

The five firms are JP Morgan, DA Davidson, Wedbush, Truist Financial, and Susquehanna.

Which analyst made the largest reduction to the GOOG price target?

Susquehanna analyst Shyam Patil made the largest cut, reducing the target by $60 from $460 down to $400.

What are the primary concerns driving the bearish sentiment on Google?

Fears of an artificial intelligence bubble have heightened due to the company’s $9 billion cash burn, alongside Bank of America valuing Google search at a lower multiple than fossil fuel stocks.

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